In an era of increasingly frequent global cultural exchanges and tighter economic cooperation, a strategically significant partnership has been announced. Phoenix Art-Tech Technology Co., Ltd., a subsidiary of Phoenix Satellite Television, has successfully joined hands with APDF. Sharing a common vision of promoting Chinese design to the world, both parties have officially initiated in-depth cooperation in the Xiamen Free Trade Zone, fully committed to building an innovative platform for "design going global" and injecting fresh vitality into the development of Sino-foreign cultural exchanges and the design field.
As a holding subsidiary of Phoenix Satellite Television Group, Phoenix Art-Tech has already made its mark in the cultural industry. Leveraging Phoenix Satellite Television's powerful full-media resources, Phoenix Art-Tech has established a comprehensive information service platform integrating brand management, public relations services, professional evaluations, and more, carving out a new niche in the cultural artwork investment and trading market. With its rich industry experience and profound resource accumulation, Phoenix Art-Tech has been actively involved in the overseas services of regional cultural industry clusters, aspiring to become a leader in cultural exports.
Since its establishment in Hong Kong, China, in 2008, the Asia Pacific Designers Federation (APDF) has quickly emerged in the international design field. Over the years, with its keen industry insight and exceptional organizational capabilities, APDF has hosted nearly a hundred design events focusing on cutting-edge themes such as green and sustainable development, attracting participation from top designers worldwide. It has become a pivotal link for gathering international design wisdom and promoting Sino-foreign design exchanges.
This powerful collaboration between the two parties focuses on the core area of the Xiamen Free Trade Zone, meticulously crafting a special cultural industry design center. This center will become a cradle of creativity and a frontier for the fusion of design and culture in the future. Through regularly held design exhibitions, excellent design works from around the world will converge here, where different styles and philosophies collide, bringing audiences unparalleled visual feasts. Design competitions and award ceremonies will provide a stage for young designers to showcase their talents, uncover and cultivate emerging talents in the design field, and stimulate the innovative vitality of the entire industry. Academic seminars invite industry experts and scholars to discuss industry trends, allowing advanced design concepts and innovative thinking to converge and integrate here, providing a steady stream of intellectual impetus for the long-term development of the design industry.
In terms of talent cultivation, APDF leverages its advantages to integrate resources from global universities and training institutions, meticulously constructing an international design curriculum system to provide the industry with professional design talents with both international perspectives and local sentiments, ensuring a never-ending source of design innovation. Phoenix Art-Tech, utilizing its strong brand influence and extensive channel outreach capabilities, establishes a bonded service platform for cultural artworks, gathering comprehensive support resources such as politics, industry, research, education, and finance from around the world. Meanwhile, with its vast full-media matrix, Phoenix Art-Tech will accurately convey various dynamics and exciting eventmoments from the design center to a global audience, ensuring that every spark of creativity can be seen by the world.
The strategic cooperation between Phoenix Art-Tech and APDF marks an important milestone in Phoenix Art-Tech' industrial expansion and a significant leap for Chinese culture and design onto the world stage. Both parties firmly believe that through resource sharing and complementary advantages, they will sail far on the voyage of "design going global," making the unique charm of Chinese culture and design shine globally.