On June 28, 2024, during the IAI Design Festival Awards Ceremony, the Asia Pacific Designer Alliance Ivy League University Cooperation Alliance and related industry signing cooperation ceremony was successfully held at the Portman Seven Star Bay Hotel in Xiamen. Many well-known universities and institutions participated in this signing, including the Film School of Shanghai University, the Film and Television School of Xi'an Jiaotong Liverpool University, Beijing Institute of Graphic Arts, Suzhou Industrial Park Vocational and Technical College, Communication University of China, as well as overseas universities such as the University of Chile and the University of San Sebastian in Chile, as well as the Digital Art Museum of Lingdong Tiandi and Wufu Wutang.

This signing is of great significance. It builds a bridge for communication and cooperation between domestic and foreign universities, promotes the sharing and complementarity of design education resources, stimulates innovative thinking through cross regional and cross-cultural cooperation, and helps cultivate design talents with international perspectives and diverse cultural backgrounds. At the same time, it also creates favorable conditions for the deep integration of design education and related industries.

This cooperation has a profound impact. For related industries, the integration of design concepts and practices has been accelerated, promoting the industrial transformation of design results and forming an innovative ecosystem of industry university research integration, injecting new vitality and creativity into the industry. This large-scale collaboration will also enhance the influence of the entire design field, attract more talents to join the design industry, and is expected to open up a new chapter in the integration and development of design education and industry.

The picture shows He Xiaoqing, Dean of the School of Film and Television at Shanghai University, Mai Lijuan, Dean of the School of Film and Television at Xi'an Jiaotong Liverpool University, Tao Haiying, Vice Dean of Beijing Institute of Printing and Technology, Wang Yinghai, President of Suzhou Industrial Park Night Technology College, Gao Erdong, Associate Professor of Communication University of China, representatives of the University of Chile, representatives of the University of San Sebastian of Chile, Liu Zheng, head of Lingdong Tiandi, and Zhu Jia, founder of Wufu Wutang Digital Art Museum, attending the signing ceremony as signing representatives.