APDF Suzhou's First Teaching Practice Base Settles in Xi'an Jiaotong-Liverpool University
Date:2024-05-15

On May 10, 2024, APDF founder He Changcheng and IAI Design Award initiator He Changcheng were invited to attend the opening ceremony and award ceremony of the 4th MEGA International Creative Media Awards. They also participated in the teaching practice base award ceremony at Xi'an Jiaotong-


Liverpool University as representatives of the signing institutions, becoming another cooperative institution of the Asia Pacific Designer Alliance after the establishment of industry university research cooperation by domestic and foreign institutions such as the Central Academy of Fine Arts. This will further strengthen the cross disciplinary and comprehensive cooperation between the Asia Pacific Designer Alliance and universities, and promote the development of creative design and media industries.


The theme of this grand ceremony is "harmony", bringing together media creators, educators, and students from all over the world to explore the innovation and development of media art. This year's MEGA Awards are hosted by the School of Film, Film and Creative Technology at Xi'an Jiaotong-Liverpool University. The series of events will continue from May 10th to May 16th, including the International Creative Media Competition, Suzhou Intangible Cultural Heritage Exhibition, Graduation Works Exhibition of the School of Film and Creative Technology, MEGA Award winning Works Exhibition, and Digital Media Technology Equipment Exhibition.


This year's event received a total of 829 excellent works from 20 countries, 175 universities, and14professional media organizations worldwide, achieving a leapfrog growth in participation scale. The works cover multiple types such as film and television production, digital media, and installation art, fully showcasing the innovative power and diversified development trends of the global creative media industry.


Former President of the Association of Motion Picture Photographers of America, Professor Kees Van Oostrum from the Shanghai Academy of Drama, International Director in France, Oscar nominated Wang Shuibo, Founder of APDF, He Changcheng, and initiator of the IAI Global Design Award, He Changcheng, among others, were among the judges of this year's MEGA and gave high praise to the selected works, especially for their high level of writing, directing, photography, editing, and sound effects. They were also deeply moved by the pursuit of truth, goodness, and beauty in the works.


During the grand event, three collaborative projects, including the "Garden Xiaowen" IP Image Design Competition, the World Cultural Heritage Humble Administrator's Garden Soundscape ReconstructionProject, and the Suzhou Paradise Travel Photography Competition, were launched at the opening ceremony.


                                           The Opening Ceremony of the 4th MEGA International Creative Media Awards



                                Professor Xi Youmin, Executive President of Xipu, delivered a speech at the opening ceremony



Professor Kees Van Oostrum, former president of the Association of Motion Picture Photographers of America and professor at the Shanghai

                                                    Theatre Academy, delivered a speech at the opening ceremony



Director Wang Shuibo from France International, Oscar nominee, and representative of the judges for this year's MEGA, delivered a speech at the

                                                                                         opening ceremony



    Founder of the Asia Pacific Designer Alliance, initiator of the IAI Design Award, and representative of the MEGA judges, He Changcheng,

                                                                       delivered a speech at the award ceremony



APDF Founder Chairman He Changcheng Attends the Awarding Ceremony of the Teaching Practice Base at Xi'an Jiaotong-Liverpool University



             Professor Alvaro Collar, Dean of Xi'an Jiaotong-Liverpool School of Culture and Technology, delivered a speech at the forum



                                                                              On site of the "Peak Dialogue" event



                                                                                           MEGA Ceremony Event Site



                                 Graduation Works Exhibition of Xi'an Jiaotong-Liverpool Film and Creative Technology College



                               Graduation Works Exhibition of Xi'an Jiaotong-Liverpool Film and Creative Technology College



Founder of the Asia Pacific Designer Alliance, initiator of the IAI Design Award, and representative of the MEGA judges, He Changcheng, took a

                       group photo with Professor Mai Lijuan, Vice Dean of Xipu Film and Creative Technology College



Part of the Chinese and foreign guests attending the 4th MEGA Awards took a group photo after the forum ended to commemorate the occasion





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